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PostHog pricing – Start free, scale when you need

97% of companies use PostHog for free.

One day we’d like your money, but not today. Only add a card if you need more than the free tier limits, advanced features, or want more projects. Your free allowance renews every month. Yes, for everything. Yes, forever.

Get started – freeNo credit card required
A boxed copy of PostHog 3000, 1990s shrink-wrapped software style, with its CD-ROM leaning against it

What you get for free, every month

Resets monthly. Same allowance whether or not you have a card on file.

+
Analytics
1M events
Session replay
5K recordings
Feature flags
1M requests
Experiments
Billed with feature flags
Error tracking
100K exceptions
Surveys
1500 responses
Data warehouse
1M rows + FREE historical
Data pipelines
10K events + 1M rows
AI Observability
100K events
PostHog AI
500 credits (worth $5)
InboxBeta
3 PRs
Workflows
10K messages per channel
Logs
10 GB ingested
Replay Vision
2500 credits (worth $25)
PostHog DesktopBeta
2000 credits (worth $20)
Used across any of these products:
  • PostHog Web
  • PostHog Slack
  • PostHog Desktop
  • PostHog MCP

Then why would I pay?

There's one signup and one product. Just add a card whenever you need higher limits.

1Start here

Free

No credit card, not a trial. This is 97% of companies.

  • Full monthly free tier on every product
  • Unlimited team members
  • 1 project, 1-year data retention
  • Community support

Usage stops at the free tier limits, so you can't be charged by surprise.

Hit a limit? Add a card
2If and when you need it

Pay-as-you-go

Same every month. You only pay for what you use.

  • Unlimited usage
  • 6 projects up from 1
  • 7-year data retention up from 1 year
  • Email support or Slack over $2k/mo

Each product gets its own billing limit – going viral won't require another funding round.

Set billing limits

600k+ companies

from side projects to public companies

Customer stories

Platform features, volume discounts, and onboarding help

Platform packages

SSO, audit logs, custom roles, and project permissions for teams that need to manage access as they grow.

Doing serious volume?

Annual plans and volume discounts are available. Talk to a technical account exec – no SDRs, no discovery calls.

Book an onboarding call

Get 30 minutes with a PostHog expert for $80 – they’ll get your setup right the first time.

Most companies stay on the free tier.

James Hawkins, CEO, Co-founder

James HawkinsCo-founder

Our pricing is designed to make you happy

Here's what you should know about our pricing:

  • We don’t have loss-leader products that will go up in pricing later or get retired.
  • We aim to match the cheapest competitor at every scale. Tell us if we're not! (Note: This doesn't include your buddy's two-person startup.)
  • We have significant revenue and are default alive. We don’t rely on investors to grow, and we’re stable. This goes a long way to avoiding the average dumb VC-backed company stuff — like running out of money or selling to a lame bigger company.
  • We have an open source product too. It is MIT licensed if you want to use it in a big organization that isn’t ready to move to PostHog Web yet.

If this makes you happy, just start here:

Get started – freeNo credit card required

Pricing FAQ

Have another pricing-related question? Ask in our community forum or talk to a human.

Shameless CTA

If nothing else has sold you on PostHog, hopefully these classic marketing tactics will.

Eco-friendly

PostHog Web

Digital download*

PostHog Web
People on G2 think we're great

Notendorsed
by Kim K

*PostHog is a web product and cannot be installed by CD.
We did once send some customers a floppy disk but it was a Rickroll.

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