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If you\u2019ve been following along on the <\/span>blog<\/span><\/a> this year, you\u2019ll know that we\u2019ve been thinking a lot about the future of open, particularly in this age of AI. With our <\/span>2025-2028 strategy to guide us<\/span><\/a>, we\u2019ve been louder about a <\/span>renewed call for reciprocity<\/span><\/a> to defend and protect the commons as well as the importance of <\/span>openness in AI and open licensing<\/span><\/a> to avoid an enclosure of the commons.\u00a0<\/span><\/p>\n Last month, we took some of these conversations on the road and hosted the <\/span>Open House for an Open Future<\/span><\/a> during SXSW in Austin, TX, as part of a weekend-long <\/span>Wiki Haus<\/span><\/a> event with our friends at the Wikimedia Foundation.\u00a0<\/span><\/p>\n During the event, we spoke with <\/span>Audrey Tang<\/span><\/a> and <\/span>Cory Doctorow<\/span><\/a> about the future of open, especially as we look towards CC\u2019s 25th anniversary in 2026.\u00a0 In this wide-ranging conversation, a number of themes were reflected that capture both where we\u2019ve been over the last 25 years and where we should be focusing for the next 25 years, including:\u00a0<\/span><\/p>\n Since the proliferation of mainstream AI, we\u2019ve been analyzing the<\/span> limitations of copyright<\/span><\/a> (and, by extension, the CC licenses since they are built atop copyright law) as the right lens to think about guardrails for AI training. This means we need new tools and approaches in this age of AI that complement open licensing, while also advancing the AI ecosystem toward the public interest. Preference signals are based on the idea that creators and dataset holders should be active participants in deciding how and\/or if their content is used for AI training. Our friends at Bluesky, for example, have recently put forth a proposal on <\/span>User Intents for Data Reuse<\/span><\/a>, which is well worth a read to conceptualize how a preference signals approach could be considered on a social media platform. We\u2019ve also been actively participating in the <\/span>IETF\u2019s AI Preferences Working Group<\/span><\/a>, since submitting a <\/span>position paper<\/span><\/a> on the subject mid-2024 .<\/span><\/p>\n As CC gets closer to launching a protocol based on prosocial preference signals\u2014a simple pact between those stewarding the data and those reusing it for generative AI training\u2014we had the opportunity during SXSW to chat with some great thought leaders about this very topic. Our panelists were <\/span>Aubra Anthony<\/span><\/a>, Senior Fellow, Technology and International Affairs Program at Carnegie Endowment for International Peace; <\/span>Zachary J. McDowell<\/span><\/a>, Phd, Assistant Professor, Department of Communication, University of Illinois at Chicago; <\/span>Lane Becker<\/span><\/a>, President, Wikimedia LLC at Wikimedia Foundation, and our very own <\/span>Anna Tumad\u00f3ttir<\/span><\/a>, CEO, Creative Commons to explore sharing in the age of AI.\u00a0 A few key takeaways from this conversation included:\u00a0<\/span><\/p>\n Did you know that many social justice and public good organizations are unable to participate in influential and culture-making events like SXSW due to a lack of funding? CC is a nonprofit organization and all of our activities must be cost-recovery. <\/span>We\u2019d like to sincerely thank our event sponsor, the John S. and James L. Knight Foundation for making this event and these conversations possible<\/b>. If you would like to contribute to our work, consider joining the <\/span>Open Infrastructure Circle<\/span><\/a> which will help to fund a framework that makes reciprocity actionable when shared knowledge is used to train generative AI.<\/span><\/p>\n”,”protected”:false},”excerpt”:{“rendered”:” SXSW by Creative Commons is licensed under CC BY 4.0 If you\u2019ve been following along on the blog this year, you\u2019ll know that we\u2019ve been thinking a lot about the future of open, particularly in this age of AI. With our 2025-2028 strategy to guide us, we\u2019ve been louder about a renewed call for reciprocity…<\/p>\n”,”protected”:false},”author”:23,”featured_media”:76387,”comment_status”:”closed”,”ping_status”:”closed”,”sticky”:false,”template”:””,”format”:”standard”,”meta”:{“_monsterinsights_skip_tracking”:false,”_monsterinsights_sitenote_active”:false,”_monsterinsights_sitenote_note”:””,”_monsterinsights_sitenote_category”:0,”footnotes”:””},”categories”:[29,21],”tags”:[143,1292],”acf”:[],”_links”:{“self”:[{“href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/posts\/76386″}],”collection”:[{“href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/posts”}],”about”:[{“href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/types\/post”}],”author”:[{“embeddable”:true,”href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/users\/23″}],”replies”:[{“embeddable”:true,”href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/comments?post=76386″}],”version-history”:[{“count”:9,”href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/posts\/76386\/revisions”}],”predecessor-version”:[{“id”:76400,”href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/posts\/76386\/revisions\/76400″}],”wp:featuredmedia”:[{“embeddable”:true,”href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/media\/76387″}],”wp:attachment”:[{“href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/media?parent=76386″}],”wp:term”:[{“taxonomy”:”category”,”embeddable”:true,”href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/categories?post=76386″},{“taxonomy”:”post_tag”,”embeddable”:true,”href”:”https:\/\/creativecommons.org\/wp-json\/wp\/v2\/tags?post=76386″}],”curies”:[{“name”:”wp”,”href”:”https:\/\/api.w.org\/{rel}”,”templated”:true}]}}\n
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